Nick Griffiths is co-owner of Any Old Lights, a bricks and clicks retailer specialising in vintage and new maritime and industrial lighting, as well as maritime collectibles. They took their first online sale in 2014 the website now turns over about £25,000 per month which is up 5x since last year.
Click to Tweet: Nick Griffiths credits Any Old Lights incredible growth to SEO – hear all about it on @eComMasterPlan
Nick says it’s all about SEO, if you’re on the 1st page of Google you’ll just see a lot of traffic. Although Nick doesn’t have a magic button for the complexities of SEO he recommends regular blogging as a starting point. He also uses wincher which helps you track where your keywords feature on Google and provides competitor comparison.
You can hear about all this on the podcast, for free – right now…
Tool Top Tip
The Any Old Lights team communicate mainly through email as long as it is written down Nick knows what he’s got to do.
Start Up Top Tip
To source the right product, find the right product and make sure you are not entering into a saturated market. Research your market and your competitors and when you are sure start work on your eCommerce website.
This website uses cookies to ensure you get the best experience, for advertising and to analyse our traffic. You consent to our cookies if you continue to use this website.Got it!RejectRead More
Privacy & Cookies Policy
Privacy Overview
This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
