Here to help you improve your eCommerce business
Welcome to the home of the eCommerce MasterPlan & Keep Optimising Podcasts. Where our aim is to help you BOTH improve your eCommerce business AND get on the path to Net Zero.

The latest eCommerce MasterPlan Podcast Episodes
- How to Turn Your Customer Service Team Into a Profit-Driving Growth Engine – with eDesk’s Gareth Cummings (episode 582)Gareth Cummings is the CEO at eDesk, the AI powered customer support helpdesk for eCommerce. Used by eCommerce stores around the world, their client CarParts.com has just been named in USA Today’s list of America’s Best Customer Service 2026. In this episode, Gareth explains how eCommerce brands can use customer… Read more: How to Turn Your Customer Service Team Into a Profit-Driving Growth Engine – with eDesk’s Gareth Cummings (episode 582)
- What Would You Do If You Wanted to Grow Physical Store Sales in 2026? – with Melissa Moore (episode 581)Melissa Moore is “The Retail Advisor”, and the host of The Retail Tea Break Podcast. She’s an expert in all things retail with over 25 years working with national brands, and she’s been a Rethink Retail Top Retail Expert for the last 3 years AND Named in Retail Technology Innovation… Read more: What Would You Do If You Wanted to Grow Physical Store Sales in 2026? – with Melissa Moore (episode 581)
- How to Grow Sales in 2026 (episode 580)In this special episode of the eCommerce MasterPlan Podcast, Chloe Thomas shares a panel discussion from a live webinar focused on one big question: what’s really going to move the needle for eCommerce brands in 2026? Chloe is joined by three expert voices from very different corners of eCommerce –… Read more: How to Grow Sales in 2026 (episode 580)



