Here to help you improve your eCommerce business
Welcome to the home of the eCommerce MasterPlan & Keep Optimising Podcasts. Where our aim is to help you BOTH improve your eCommerce business AND get on the path to Net Zero.
The latest eCommerce MasterPlan Podcast Episodes
- The Person in Personalisation: How to Humanize the eCommerce Customer Experience with author David Mannheim (episode 525)David Mannheim is the author of “The Person in Personalisation: The Story Of How Marketing’s Most Treasured Possession Became Anything but Personal”. AND founder of Made With Intent.
- Why Focus is Wunderbrow’s Key Growth Strategy with Diego Mandelbaum (episode 524)Diego Mandelbaum is the CEO at KF Beauty, a privately owned beauty company based in the UK, who own one of the most recognizable make-up brands launched in the last few years Wunderbrow.com. Founded in 2015 they now sell globally via their Shopify story and Amazon and some small select… Read more: Why Focus is Wunderbrow’s Key Growth Strategy with Diego Mandelbaum (episode 524)
- The Green Room Initiative: Promoting Sustainability Practices for Interiors Brands with Jules Haines and Mirry Christie (episode 523)Mirry Christie is founder of sustainability consultancy B·ABLE and Jules Haines is the founder at award winning luxury interiors resale platform Haines. They both have STACKS of brand-side experience helping eCommerce businesses grow and become more sustainable especially in the home and gardens space. Which is what their new venture… Read more: The Green Room Initiative: Promoting Sustainability Practices for Interiors Brands with Jules Haines and Mirry Christie (episode 523)