Are you seeking inspiration & ideas to grow your eCommerce brand?
Then it’s time to tune in to the eCommerce MasterPlan Podcast.
Every Monday we bring you an interview with an inspiring founder. Full of tips, ideas, and things that will get you thinking!
“Truth, Integrity, Passion. Chloe cuts through the hype and brings value to us as we build and grow our businesses globally.”
Jonesy Money, USA, Review on Apple Podcasts
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Where to start with our eCommerce podcast:
Our latest episodes are a great place to start.
Or you can find a full list of our episodes here
Latest Episodes and Shownotes:
386: Going from ZERO to £200k sales on Shopify in 8 weeks with Rob from The Moon Phase Studio
Rob Harrison-Plastow is the Chief Marketing Officer of the Moon Phase Studio. The studio exists to empower its customers to become more attuned to the
385: Building a sustainable loungewear brand with PR and Community – it’s Krisha Kotak from Tula+Tye
Krisha Kotak is the founder of Tula + Tye, a loungewear brand responsibly made from recycled and organic materials, hand-dyed with eco-friendly dyes, and packaged
384: Research from Klaviyo – the huge opportunity in customers wanting our help to buy more sustainably
Aubrey Harper is a Content Strategist at Klaviyo. Earlier this year she produced some remarkable customer research that you all need to know about…
Why Listen to Our Podcast?
It took us five years to win our first award – but now we have a shelf of them!
Join the 1,000s of people who listen every single week.
The listeners LOVE us.
We have 69 5 star reviews on Apple Podcasts alone.
About our eCommerce Podcast
We’ve been producing the eCommerce MasterPlan podcast since 2015!
The aim has never changed – to share inspiring and insightful stories of how other eCommerce business have gone about growing.
So every week we interview a different retailer (or occasionally an author or expert) to find out what they’ve been up to, and get them to share advice that will help you plot a better, faster, route to growth.
Our Host Chloe Thomas
Chloe is the brains behind the show, and has been in eCommerce for nearly 20 years. Initially she worked brand-side for a UK high-street/mail-order/online gift retailer where she totally got the eCommerce bug.
In her next post (the kid-in-the-candy-shop-role) she got to introduce eCommerce marketing to a group of mail order brands. Then she took all she’d learnt there and founded a marketing agency that she ran for 9 years and 11 months.
The sale of the agency has allowed Chloe to focus full time on helping as many eCommerce brands as possible to make better marketing decisions.
This week’s Sponsors:
Klaviyo is a leading customer data and marketing automation platform dedicated to accelerating revenue and customer connection for online businesses. Klaviyo makes it easy to store, access, analyze and use transactional and behavioral data to power highly-targeted customer and prospect communications.
The company’s hybrid customer-data and marketing-platform model allows companies to grow by fostering direct relationships with customers, without giving up their valuable data to popular big-tech ad platforms. Over 80,000 innovative companies like Unilever, Custom Ink, Living Proof and Huckberry sell more with Klaviyo.
Learn more at www.klaviyo.com.
Has your business taken huge growth leaps in the last year?
Then you need to enter to be in the running for Brightpearl’s Lightning 50. The definitive list of the fastest growing online businesses in the UK and US.
Apply today and get recognised for your brand’s epic success over the past year! Last year’s winners included brands like Holland Cooper, Biscuiteers and Candy Kittens. Do you have what it takes to stand out in 2022
Head to brightpearl.com/lightning-50 to put your business forward.
The Lightning 50 is free to apply and takes less than 5 minutes to enter.
Digital Gearbox is a specialist pay per click (PPC) agency originally founded and set up by none other than eCommerce Masterplan’s very own Chloë Thomas! Digital Gearbox harness online advertising tools such as Google Search, Shopping & Display, Facebook, Instagram and Bing Ads to drive high-quality traffic and game-changing leads and sales for a wide variety of businesses.
They want to help you to make your Google Ad campaigns work harder so right now they’re offering a free account audit for anyone who might be stuck in a rut with their campaigns, or are simply looking for new opportunities to scale up their online sales in 2022.
Learn what you’re doing well, and what you could be doing better from the experts. Book your free audit here.