Compare & Conquer – 5 steps to get the most out of Comparison Shopping Engines

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Last month we had an article published in Catalogue eBusiness magazine.

It runs through 5 key steps needed to get your Comparison Shopping activity performing well. Those steps are:

  1. Select your CSE Carefully
  2. Build it on the right foundations
  3. Get the right information in your product feed
  4. Collect the right data
  5. Pick up the phone and optimise

If you’d like to read the article in full just go to the pdf which is here: 5 steps to get the most out of Comparison Shopping Engines