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040: Colin Gray on Podcasting for Retailers – should you run your own podcast? how can you get customers by being a podcast guest?

March 7, 2016 By Chloë Thomas 1 Comment

Podcasting is a great way to attract customers to your business, and begin that trust-building conversation with them. Last year on the podcast Tom Schwab of Goodbye Crutches named being a podcast guest as his “number one traffic generation tip”. So in this episode I’m interviewing podcasting expert Colin Gray of The Podcast Host.

I’m a frequent listener to Colin’s podcast, and if it wasn’t for his session at New Media Europe last year you wouldn’t be getting our bonus series! So I’m very excited to have him on the show explaining the various ways you can use podcasting to attract customers to your website.

Click to Tweet: Considering appearing on a #podcast? Colin Gray’s on @ecommasterplan #podcast to tell you why it’s a good idea!

[Read more…]

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Filed Under: eCommerce Podcast Tagged With: asos, podcasting

ecommerce marketing by Chloe thomas
eCommerce MasterPlan Podcast

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