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008: Guthy Renker’s Phil Haslam on the power of TV Advertising and targeting specific customer demographics

July 27, 2015 By Chloë Thomas Leave a Comment

phil haslam guthy renker

Phil Haslam is the Managing Director Europe at Guthy-Renker, that puts him in charge of what Guthy-Renker do in the UK, Ireland, Germany, Scandinavia and beyond.

Which includes 7 different skincare brands each with their own distinct Online Only eCommerce Business, including Pro Active (the biggest acne brand in the USA), and Sheer Cover among others. You’ve probably seen the TV ads!

[Read more…]

Filed Under: 2015 Episodes, eCommerce MasterPlan Podcast, Over 7-figure Turnover eCommerce Podcasts Tagged With: celebrity endorsement, phil haslam, sheer cover, tv

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