Resources for ‘The 3 Keys to Success in eCommerce Right Now’ at eCommerce Expo 2023

Thank you for attending my session at eCommerce Expo!

Below you’ll find some resources I think you’ll find useful, and that build on what I discussed in my session.

Any questions or feedback please do get in touch

And you can find out more about eCommerce Tech here


Download the slide deck here

Useful Notes from the session

1 Profit Over Volume

  • Our recent Overstocks Summit – LOTS of advice on how to deal with overstocks AND avoid getting them in the first place – free access here
  • The right promotion
Golden Promotional Rule

Feel free to download and print!

  • Hear Chloe discuss in more detail in this episode
  • And our discussion about it, and other ways to make Black Friday more profitable here

2 Powerful Creative & Content

What Connection to Make?

The podcast interviews with brands where we discuss this are as follows:

How to make the connection?

The podcast interviews with brands where I discuss this:

Some podcasts specifically about HOW to do it:

3 Testing

Podcasts and Books

Keep Optimising Marketing Podcast

Keep Optimising Podcast

Each month a different topic. Every Weds a new Expert Interview

ecommerce marketing: how to get traffic that buys to your website by chloe thomas

Bestselling Book

Kindle, Paperback, and Audiobook

ecommerce masterplan podcast

eCommerce MasterPlan Podcast

Every Monday an interview with an eCommerce retailer.