Meet Magento UK 2023 Resources
Thank you for attending my session at MM23UK. “Everything Has Changed: How Do You Connect With Your Customers in 2023?”
Sorry I couldn’t stick around for questions, but just had to catch that train! Please do connect and ask via LinkedIn and I’ll do my best to help
Below you’ll find some resources I think you’ll find useful, and which relate to the things I mentioned in my session.
Chloe
Download the slide deck here
What Connection to Make?
The podcast interviews with the brands I discuss are as follows:
- Mama Bamboo – eCommerce MasterPlan episode 446
- Look Fabulous Forever – eCommerce MasterPlan episode 404
- (AND discussing their Facebook Group – Keep Optimising episode 160)
- slo denim – eCommerce MasterPlan episode 445
- Sheets & Giggles – eCommerce MasterPlan episode 410
How to make the connection?
The podcast interviews with the brands I mentioned:
- Cheeky Wipes – eCommerce MasterPlan episode 388
- Grove Collaborative – eCommerce MasterPlan episode 377
The research I quoted:
Some podcasts specifically about HOW to do it:
- How to discover your customer’s why – Keep Optimising episode 101
- Purpose driven marketing – Keep Optimising episode 77
- Using story for success – eCommerce MasterPlan episode 258
- Chloe explains how to use Storytelling – Keep Optimising episode 31
- Chat with Giles from Sustainable eCommerce – all about Active Transparency and Purpose 2.0
Where to make the Connection?
- A video explaining my Traffic That Buys model in more detail
- On the Keep Optimising Podcast we’ve probably explored any marketing channel you’re thinking of tackling or optimising in detail find all our topics here
- Guide to structuring your promotions… eCommerce MasterPlan episode 270
Podcasts and Books
Keep Optimising Podcast
Each month a different topic. Every Weds a new Expert Interview
Bestselling Book
Kindle, Paperback, and Audiobook
eCommerce MasterPlan Podcast
Every Monday an interview with an eCommerce retailer.