Since the age of 15, I’ve been obsessed with two things; fragrance and selling online. Fragrance continues to be an expensive hobby and eCommerce became a thriving career.
I’m an eCommerce specialist
I’ve delivered incredible results and sustainable growth for businesses like Caterpillar, Renault and Chemist Direct.
I deliver eCommerce growth first, SEO second
With over 12 years digital marketing experience, I help you to proactively sell more online and convert more of your traffic in to orders.
SEO is just a part of the ‘how’ and is not the be-all and end-all of what you need to deliver sustainable eCommerce growth. In fact, for one particular client, I was brought in to grow traffic, but traffic wasn’t actually their problem.
They actually had a series of issues elsewhere including checkout issues, conversion and customer experience problems. I got to work and online sales were up by 175%.
How Luke can Help You:
Consulting and auditing of your website’s technical SEO; identifying opportunities to improve organic sales, rankings and identifying high converting opportunities by leveraging organic search.
Google Analytics & Google Tag Manager Consulting / Auditing
Working to build bespoke Google Analytics and Google Tag Manager setups to maximise insight and CRO opportunities. For example, identifying and removing key friction areas that are hindering conversion or identifying ways to improve UX.
Additionally, I can identify issues and audit existing set ups to ensure data is being collected effectively and is best practice.
Conversion Rate Optimisation
Finding opportunities to improve sales, identify ways to accelerate growth and ultimately build and sculpt a better experience for customers using your website. We can also work together to identify technical issues and bugs, quantity their impact and resolve them to further improve sales and conversion.
Ecom Tech Stack Consulting
Work with me to find and shortlist the best tech vendors to help achieve core objectives whilst respecting budgets and key requirements. For example, identifying the right site search for your customers that also provides you with a competitive advantage. Some additional examples include finding better faceted navigation options, product recommendations, ERP solutions and more.
Book Your Free Discovery Call:
“Luke quickly got up to speed and conducted a thorough SEO audit… This has helped us to truly understand our current position, allowing us to effectively prioritise what we need going forward. What has been exceptional so far, has been the level of support, service, and just general empathy required to making a great partnership work. Please don’t hesitate to work with him, he knows his stuff and he really does put your needs first.”Arak Bhokanandh, VP Digital, Kit and Ace