Bonus: Customer Attraction Tips with Shopify 2: Customer First Content Marketing

Welcome to the second of our series of 3 bonus episodes “Customer Attraction Tips” presented by Chloë Thomas of eCommerceMasterPlan.com in association with Shopify.

This week it’s all about Customer First Content Marketing – a really important way to build the conversation with your unknown potential customers.

shopify

This bonus series is kindly sponsored by Shopify, find out more about them and the deal we’ve agreed here.

Our bonus episdoes will be covering:

Click to tweet: Attracting Customers with Customer First Content Marketing

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Customer First Content Marketing

In this podcast I take you through:

  • What sort of ‘content’ we’re talking about
  • Why it’s important to create content to build the conversation with unknown potential customers
  • The content formats you could use
  • Where you should be putting that content
  • What to write about
  • Where to start

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