eCommerce MasterPlan

  • eCommerce MasterPlan Podcast
    • About The Podcast
    • Top 10 Episodes
    • Reviews
    • Interesting Stuff
    • 2021 eCommerce Growth Series sponsored by Klaviyo
    • Audience Offers
    • Full list of eCommerce MasterPlan Podcast Episodes
  • Keep Optimising Podcast
    • About the Podcast
    • Monthly Q&A Webinar
    • Full list of Keep Optimising Podcast Episodes
  • Books
    • eCommerce Marketing – NEW
    • eCommerce MasterPlan 1.8
    • eCommerce Delivery
    • Customer Persuasion
    • B2B eCommerce MasterPlan
  • eCommerce Help
    • Consulting, Coaching, Mentoring
    • Great Deals on Useful Things
    • 2021 Planning Webinar
  • Contact
    • About Us
    • Email sign up
    • Be a podcast guest
    • Speaking

077: The Cornish Fishmonger’s Rob Wing discusses selling fish online, and why customer service is essential

November 21, 2016 By Ellie Leave a Comment

Rob Wing is the founder of the award-winning eCommerce business The Cornish Fishmonger – an online only fishmonger delivering top quality seafood to everyone from us normal people to many of the UKs top chefs. Launched in 2008 the business now processes 4,000 orders per month, 25% is eCommerce based.

Click to Tweet: Hear how Rob Wing of the Cornish Fishmonger has grown the #eCommerce side of his business on @eComMasterPlan #Podcast

Subscribe on your Favourite Podcast App

Apple podcasts badge

Listen on Spotify

Listen on Google Podcasts

Rob Wing of The Cornish Fishmonger
About the business

  • eCommerce Business Structure – Online Only (with a strong wholesale side)
  • Product Range Scale – niche
  • On a Magento platform
  • There are 3 people in the eCommerce team – the marketing is outsourced
  • Based in Cornwall – serving the UK

Listen to hear how Rob Wing got started in eCommerce

Most Awesome Thing Right Now

Rob loves the antithesis of The Cornish Fishmonger. Fish mongering is one of the oldest trades in the world and it’s being offered in the most modern way – he’s excited by the fact his fish mongers is open 24 hours. The idea of buying fish on the web was unthought of 10 years ago but now it is fairly common place.

Listen to hear more about how….

On the Radar for the Coming Months

The Cornish Fishmonger have just moved their hosting of the platform – they have been experiencing issues with their website so are going to wait for these to settle before pushing on definitely in terms of customer service. Rob is also looking to expanding the content provided on their site to include wine pairing with fish.

Subscribe to our newsletter

Signing up will add you to the eCommerce MasterPlan email marketing list, so you’ll get regular updates packed with ways to improve your eCommerce business. You can unsubscribe at any time, and see our Privacy Policy here.

eCommerce Book Top Tip

Rob recognises the need to turn off from work so would much rather be having a tinker with his bentley then reading a business book in his free time, but if pushed for an answer he would recommend Chloë’s books – you can find them all here.

eCommerce Traffic Top Tip

Being not very marketing minded Rob was more interested on getting Chloë’s top tips on e-mail marketing – listen to the podcast to hear her recommendations.

You can hear about all this on the podcast, for free – right now…

Tool Top Tip

It’s a bit of a way off but looking into the future Rob would be interested in developing an app for The Cornish Fishmonger.

Start Up Top Tip

Rob would suggest that you do what you well offline, and then try to transfer that onto the website. Give your customers the confidence that there is a real person behind your online business.

Interview Links

  • TheCornishFishmonger.co.uk
  • Twitter
  • Instagram
  • Facebook
  • Pinterest
  • YouTube

Filed Under: 2016 Episodes, B2B eCommerce Podcasts, eCommerce MasterPlan Podcast, Over 7-figure Turnover eCommerce Podcasts, Subscription eCommerce Tagged With: added value, content, subscription ecommerce

Leave a Reply Cancel reply

eCommerce MasterPlan Podcast

  • B2B eCommerce Podcasts
  • One Person eCommerce Businesses
  • Shopify Businesses
  • Subscription eCommerce Podcasts
  • Top 10 Episodes
  • £1m+ Businesses

eCommerce Books

  • B2B eCommerce MasterPlan
  • Customer Persuasion
  • eCommerce Delivery
  • eCommerce Marketing
  • eCommerce MasterPlan 1.8

Keep Optimising Podcast

  • Keep Optimising Podcast
  • Monthly Q&A Webinar

Products & Services

  • Audience Offers
  • eCommerce & Marketing Speaker
  • eCommerce Marketing Advice
  • Join our Email List
  • Writing Services

Social Media

  • Facebook Group
  • Instagram @eComMasterPlan
  • LinkedIn Page
  • LinkedIn: Chloë
  • Twitter @eComMasterPlan

Search the site

Social proof places we've been featured

Copyright © 2021 · Privacy Policy · Website Terms · Find us on Google+

This website uses cookies to ensure you get the best experience, for advertising and to analyse our traffic. You consent to our cookies if you continue to use this website.Got it! Reject Read More
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled

Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.

Non-necessary

Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.

SAVE & ACCEPT