Micki Krimmel is the founder at Superfit Hero a body positive lifestyle brand, launched with at Kickstarter at the end of 2015. The eCommerce store went live 2016, they’ve doubled sales each year so far, and this year are anticipating sales just under $1m.
[Read more…]224: Christian Zeron of Theo and Harris explains how vlogging grew sales to $2.5million per year
Christian Zeron founded Theo and Harris, a vintage watch retailer, in 2015. 4 years on it is a thriving online store and vlog which now does $2.5million sales per year.
[Read more…]222: Founder and CEO of Ettitude Phoebe Yu who’s achieving 15-20% monthly sales growth
Phoebe Yu is the Founder and CEO of Ettitude a sustainable bedding brand that’s all about helping customers get a better night’s sleep. They launched in Australia in 2014, and more recently launched in the USA in November 2017 where it has consistently hit monthly growth of 15-20%.
[Read more…]219: Running 5 niche DIY sector eCommerce sites with ex Phones4u Andy Lockley of LoveShoppingDirect
Andy Lockley is the Head of eCommerce at LoveShoppingDirect the group behind one of the UK’s fastest growing online electrical DIY stores. The five websites are EnergyBulbs.co.uk, LEDBulbs.co.uk, AirConCentre.co.uk, MeacoDehumidifiers.co.uk, and Devola.co.uk. They launched their first store in 2008 have been featured in the Sunday Times Fast Track top 100, and now have a team of 20.
[Read more…]216: Achieving 80% of sales via Instagram and sticking to your strengths with Ella from Fitbakes
Ella Rauen-Prestes is the founder and CEO of Fitbakes, a low sugar high protein bakery. Ella started the business from her kitchen table in 2017, and projecting 2019 annual sales of £170k.
Without the sponsors the podcast wouldn’t be possible – please do check them out:
This episode is brought to you by SendPro Online from Pitney Bowes.
SendPro Online makes it easy to save time and money–no matter what you send or ship–and you’ll always get the best rates and never overpay!
With SendPro, you can compare shipping rates between carriers, plus save 5 cents a letter and up to 40 percent off USPS Priority Mail shipping.
As a listener you can get a FREE 30-day trial and a FREE 10 pound scale, but only when you visit pb.com/masterplan
This episode is brought to you by the world’s first Pay as you Grow ecommerce platform – Shopit. Supporting online sellers of every size, Shopit gives EVERY customer EVERY feature they need to run an eCommerce business from day one – irrespective of their turnover. You can grow your empire with multiple web sites, full inventory management and more – all from one central login. What’s more, you ONLY pay for usage, so you can focus your budgets on your growth marketing. Plus there’s a lifetime low 1.6% payment gateway rate for everyone – Shopit really do support growing businesses.Sign up for your free trial now at shopitcommerce.com/masterplan
[Read more…]207: Product Development, Branding and the power of Amazon with Monica Ferguson from The Sole Mates
In this episode we’re talking with a business who have appeared on Shark Tank, got Oprah’s endorsement, and sell across their own site, Amazon, and a wholesale retail network. Discussing brand, product development and a lot of marketing tips.
Monica Ferguson is the co-founder at The Sole Mates. After inventing the The Sole Mates heel cap in 2012 (keeps your heels from sinking into the grass), they developed the first natural brand of women’s shoe and foot care. They now have wholesale distribution to 10,000 stores in the US (including CVS (the US equivalent of Boots) and LK Bennett), and have strong growth with 7-digit sales.
Without the sponsors the podcast wouldn’t be possible – please do check them out:
This episode is brought to you by SendPro Online from Pitney Bowes.
SendPro Online makes it easy to save time and money–no matter what you send or ship–and you’ll always get the best rates and never overpay!
With SendPro, you can compare shipping rates between carriers, plus save 5 cents a letter and up to 40 percent off USPS Priority Mail shipping.
As a listener you can get a FREE 30-day trial and a FREE 10 pound scale, but only when you visit pb.com/masterplan
205: Marketing and growing a craft supplies store with Alana Banks of Fridays Off
Our guest is Alana Banks, Alana is the founder of Fridays Off Fabric Shop, an online only fabric store with a monthly subscription club. Alana launched the business in March 2013 and nearly 6 years on they’re achieving sales of over $150k per year.
Without the sponsors the podcast wouldn’t be possible – please do check them out:
This episode is brought to you by SendPro Online from Pitney Bowes.
SendPro Online makes it easy to save time and money–no matter what you send or ship–and you’ll always get the best rates and never overpay!
With SendPro, you can compare shipping rates between carriers, plus save 5 cents a letter and up to 40 percent off USPS Priority Mail shipping.
As a listener you can get a FREE 30-day trial and a FREE 10 pound scale, but only when you visit pb.com/masterplan
203: Launching a watch store by focusing on brand and customers with James Reeves of Diefendorff
In today’s episode…we’re exploring what it takes to launch a fashion brand, run a one-person eCommerce business, and play to your strengths.
James Reeves is the CEO at Diefendorff, a watch company inspired by the American Revolution. James launched the brand in January 2018, and are experiencing 20-30% monthly traffic growth.
Without the sponsors the podcast wouldn’t be possible – please do check them out:
This episode is brought to you by SendPro Online from Pitney Bowes.
SendPro Online makes it easy to save time and money–no matter what you send or ship–and you’ll always get the best rates and never overpay!
With SendPro, you can compare shipping rates between carriers, plus save 5 cents a letter and up to 40 percent off USPS Priority Mail shipping.
As a listener you can get a FREE 30-day trial and a FREE 10 pound scale, but only when you visit pb.com/masterplan
198: Using Product Launches to create 200% annual growth with Chris Vallely of Dixxon Flannel Co
This episode is part of our 2019 eCommerce MasterPlan Growth Series sponsored by Omnisend, the all-in-one marketing automation platform that empowers ecommerce marketers to boost sales with omnichannel tools.
Chris Vallely is in charge of ecommerce, product development, and supply chain at Dixxon Flannel Co. Founded in 2013 they have grown by over 200% each year aiming for sales of $9 million this year.
Omnisend – marketing automation platform tailored for eCommerce.
Omnisend provides sophisticated omnichannel marketing automation tools for sales-driven marketers that have outgrown generic email marketing platforms. Engage your customers and boost your eCommerce sales with dynamic emails, text messages, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.
Try Omnisend for free for 14 days – just visit omnisend.com/masterplan and get started.
196: Richard O’Connor First Mats – using SEO to rapidly grow a new B2B eCommerce business
This episode is part of our 2019 eCommerce MasterPlan Growth Series sponsored by Omnisend, the all-in-one marketing automation platform that empowers ecommerce marketers to boost sales with omnichannel tools.
Richard O’Connor is the Marketing and Strategy Director at First Mats, a B2B eCommerce retailer selling industrial and commercial floor matting. They launched in Jan 2017 and are currently experiencing rapid month on month growth, with orders double last year, and have got there almost entirely with SEO.
Omnisend – marketing automation platform tailored for eCommerce.
Omnisend provides sophisticated omnichannel marketing automation tools for sales-driven marketers that have outgrown generic email marketing platforms. Engage your customers and boost your eCommerce sales with dynamic emails, text messages, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.
Try Omnisend for free for 14 days – just visit omnisend.com/masterplan and get started.
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