Liam Brennan is one of the co-founders of BusterBox.com. A Dog subscription box service that has thousands of subscribers in multiple markets. BusterBox.com launched in 2016 and are now doing around €60k per month.
[Read more…]247: Selling £2m+ of vintage fashion on Instagram and mobile with Rory Westbrook of True Vintage
Rory Westbrook is the founder of True Vintage, a streetwear retailer he founded from his university bedroom in 2014. Specialising in reviving vintage styles they now have yearly sales over £2m. Focusing on Instagram, Email marketing, and getting their mobile user experience stop on has led to huge sales growth.
[Read more…]246: Driving 40% of your sales via Email Marketing with Gerry Anderson Shop’s Jamie Anderson
Jamie Anderson is a TV and radio producer, director and writer and Managing Director at Anderson Entertainment. Which also means he’s in charge of the Official Gerry Anderson eCommerce store – home to all the Thunderbirds, Space 1999, UFO, and Captain Scarlet merchandise you can imagine! Jamie launched the store in 2014 and now do over 1,000 orders per month.
[Read more…]245: Video Persuasion author and direct response marketing pioneer Rick Cesari
Rick Cesari has helped major brands, from GoPro to George Foreman build billion-dollar brands through AdSense advertising and strategic video marketing. Today he is with us to talk about his new book, Video Persuasion: How to Create Effective High-Level Product and Testimonial Videos that Will Grow Your Brand, Increase Sales and Build Your Business. This book puts the techniques used by huge brands into the hands of small business owners, entrepreneurs, inventors, Amazon sellers, and eCommerce business owners.
[Read more…]244: How to grow a new store fast with Google Ads and SEO with Joe & Mike Brusca
Joe and Mike Brusca have a unique approach to eCommerce. Quickly scaling high ticket dropshipping eCommerce stores, then selling them via brokerage sites like Empire Flippers to generate cash to repeat the whole process again. A huge part of their success is in finding a great product to sell so we can’t talk about any particular sites they’re currently running – it would give too much away! BUT Joe & Mike are going to share the most crucial part of the model – how they quickly grow the stores.
[Read more…]243: Using your products to market your website with Luke Peters from Newair
Luke Peters is the CEO of NewAir, according to Inc magazine one of the fastest growing privately held eCommerce businesses in America. Selling all sorts of heating and cooling appliances to consumers they’ve recently shifted their sales focus to encompass selling via Walmart, Amazon, Home Depot, Wayfair and more. Luke’s grown Newair from a side hustle run from his garage to an 8 figure turnover employing over 50 people – we’re going to have plenty to talk about!
[Read more…]242: Think ‘Customer Journey’ first to increase marketing impact with Omnisend’s Rytis Lauris
My guest is Rytis Lauris, the CEO and co-founder of Omnisend, an eCommerce marketing automation service trusted by over 50,000 marketers! He was on the show earlier this year (episode 195) to talk about the rebranding process he took Omnisend through in 2018, and he’s back to talk about what he and his team focus on day in day out – omnichannel best practice, based on the customer journey.
[Read more…]241: 7 Principles of DTC eCommerce with BigCommerce Head of Europe Mark Adams
Mark Adams is Head of Europe at BigCommerce. He’s been in the eCommerce world for almost 20 years, mainly working agency side and focused on the technology stack side of things. He’s been advising market leading brands and retailers for years, and today he’s going to help all of us understand “The 7 principles of building your direct to consumer brand online”.
[Read more…]240: eCommerce Marketing Tips
We’re celebrating the publication of host Chloë Thomas’s new book eCommerce Marketing: How to get Traffic that BUYS to your Website by bringing you marketing tips from 3 eCommerce marketing experts.
Chloë’s joined on the show by:
- Veta Armonaite from Omnisend
- Becky Hopkin from Digital Gearbox
- Komal Helyer from Pure360
Each sharing their top tip for eCommerce marketing success in 2019 and beyond.
[Read more…]239: Putting culture and customer excitement at the heart of growth with Swanwick’s Alaina Frederick
Alaina Frederick is the Chief Sales Officer at Swanwick, a retailer of blue light blocking glasses that help customers get a better night’s sleep. They launched in 2015 and have already sold over 85,000 pairs.
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