eCommerce MasterPlan

390: Discover the perfect DTC Playbook with DTC veteran Mike Stevens

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Mike Stevens is the author of the brand new book “The Direct to Consumer Playbook: The Stories and Strategies of the Brands that Wrote the DTC Rules”. And one could say he was one of the DTC pioneers with 8 years at Innocent Drinks back in the 2000s, and then founding good-for-you confectionery brand Peppersmith which over 10 years he scaled all the way to exit in 2018. 

Mike now helps start-ups and challenger brands scale through various mentoring schemes, as a consultant via Stevens.Earth and via his brand new book!

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388: Taking a sustainable, money saving brand to £5m a year with Helen Rankin from Cheeky Wipes

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Helen Rankin is the founder and general dogsbody at Cheeky Wipes, a simple reusables brand who’s been leading the charge since 2008. Selling reusable baby wipes, period products, nappies, and more. They’re now a multi-awarding winning business with 35 staff and sales of over £5m a year.

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358: What’s it REALLY like to sell your eCommerce store? With Matt Edmundson

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Matt Edmundson was the CEO of the Jersey Company, a group of health, wellness, and beauty companies that deliver products and services to over 120,000 loyal customers in the UK and Europe. Pre-pandemic (yes, that long ago!) he was on the show talking about how he’d grown Jersey Beauty to achieve global sales of $75million, that’s over 7 million products shipped. He’s back on the show because this year he successfully sold the business.

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356: Just how do you more than double sales EVERY year? Eugene Ravitsky from FactoryPure explains all

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Eugene Ravitsky is the President at FactoryPure — an online retailer selling generators and other very heavy items! Founded in 2013 they’ve been at least doubling sales every year and have been high on the INC 5000 list for the last 2 years. This year they are on track for over $35m.

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355: Growing a Jewelry business from craft fairs to $2m+ a year with Larissa Loden

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Larissa Loden is the CEO and visionary of Larissa Loden Jewelry, a handmade jewelry business she launched 15 years ago, and has been full-time in for the last 5 years. They sell via wholesale over 600 retailers and via their own eCommerce store. This year sales are on track to hit $2m.

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352: Getting to $1m in 2 years, then doubling yearly sales! with Megan Tellez from Glass Ladder & Co

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Megan Tellez is the CEO and designer at Glass Ladder & Co. A fast-growth DTC fashion accessories brand founded in 2017. By 2019 they reached $1m, and this year are experiencing double last year’s sales.

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