Adrian Noott is the founder of AGAME Sports which started in 2012 to supply high quality team sports kit to schools and clubs. It’s a business with distinct B2B and B2C customers, last year turned over £400,000.
Click to Tweet: Adrian Noott of AGAME Sports tells us how they scored a £400k turnover in 2015 @ecommasterplan #podcast
Listen to hear how Adrian got started in eCommerce
Most Awesome Thing Right Now
Adrian thinks the most exciting thing in the business right now is his team. Everyone that works at AGAME Sports is extremely passionate about what they do and about the design and manufacture of bespoke sports kit.
On the Radar for the Coming Months
At the top of Adrian’s to do list is to ensure that brochures are aligned with the AGAME Sports website. Ensuring that all the pages on the website reflect what is is featured in the brochures. Also with the approach of cricket season that is a big focus for AGAME Sports at the moment. Having recently experienced a drop in equipment sales, Adrian will also be focusing on that area of the business.
Promoting Brand and Building Customer Relationships
AGAME Sports create a lot of content and social media on behalf of the clubs they produce kit for – this is a great way of promoting their brand but also develops a great relationship with their customers. The clubs are appreciative of the support and AGAME Sports stays at the forefront of their mind.
You can hear about all this on the podcast, for free – right now…
Subscribe to our newsletter
Signing up will add you to the eCommerce MasterPlan email marketing list, so you’ll get regular updates packed with ways to improve your eCommerce business. You can unsubscribe at any time, and see our Privacy Policy here.
Adrian advises to look for key partnership opportunities – look for affiliate marketing opportunities and tailored partnership PR programmes that could help your business.
Tool Top Tip
Adrian believes that no tech, widget or app can make up for face to face conversation – therefore the AGAME Sports team work in an open plan office.
Start Up Top Tip
Building on his own experience Adrian recommends that anybody looking to build a website for their business ensure the developer you use understands your business, what you are about and what you hope to achieve.
If your business didn’t exist, which eCommerce Business Would you like to be Running?
If Adrian wasn’t running AGAME Sports he would love to run Amazon, why not? He would love to understand how it all works.
This website uses cookies to ensure you get the best experience, for advertising and to analyse our traffic. You consent to our cookies if you continue to use this website.Got it!RejectRead More
Privacy & Cookies Policy
Privacy Overview
This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
Leave a Reply