Affiliate Marketing Explained [eCommerce Infographic]

“How does affiliate marketing work?” is a question I get asked with surprising frequency. And this is a great infographic to explain it.

In a nutshell as a merchant you (or advertiser in the below), you pay a commission to the publishers (aka affiliates) when they drive a sale to your website.


These days most affiliates aren’t bloggers, but the system works the same way.

Most affiliate sales tend to come from:

  • voucher code websites
  • cashback websites
  • PPC affiliates (they buy traffic on Google and send it to your website)
  • remarketing affiliates (they have some cool technology that does your remarketing for you)

Any one fancy sharing their Affiliate marketing stories?

Affiliate Marketing ExplainedScaled

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