Here to help you improve your eCommerce business
Welcome to the home of the eCommerce MasterPlan Podcast. Where our aim is to help you BOTH improve your eCommerce business AND get on the path to Net Zero.
The latest eCommerce MasterPlan Podcast Episodes
- How &Sons Built an 8-Figure Menswear Brand Through Community (episode 608)James Cowdale is the co-owner and marketing director at &Sons, a fashion BCorp brand selling vintage style clothing, primarily menswear. Founded in 2016 they now sell via their Shopify site, 2 stores in the UK, and wholesale, doing 8 figures in sale a year. In this episode, James shares how &Sons has grown from an £80… Read more: How &Sons Built an 8-Figure Menswear Brand Through Community (episode 608)
- Building a Purpose-Driven Brand: How Asket Scaled Without Chasing Trends (episode 607)Jonatan Ehn is the Chief Commercial Officer at Asket, a fashion brand that doesn’t think of itself as a fashion brand. With the goal to liberate daily life from clutter and excess. Their men’s and womenswear rangers are sold via their Centra website, and stores in Stockholm & London, that also offer repairs and alterations. Founded in… Read more: Building a Purpose-Driven Brand: How Asket Scaled Without Chasing Trends (episode 607)
- Calla Shoes’ Winning Formula: SEO, Customer Feedback, and Strategic Partnerships (episode 606)Jennifer Bailey is the CEO Founder at Calla Shoes, sellers of women’s shoes for bunions, wide feet and problem feet. Founded in 2016 they now sell via their Shopify store and are on track for £2million in sales this year. In this episode, Jennifer reveals how Calla Shoes grew from a personal frustration… Read more: Calla Shoes’ Winning Formula: SEO, Customer Feedback, and Strategic Partnerships (episode 606)




