Anyone who’s spoken to me this year will know how important Content is to your website – and one of the easiest ways (in that you don’t have to write it!) to get content onto your site is by implementing a product review system. But none of them come cheap and it can be hard [...]
Continue reading...How Reviews Convince Customers to Buy E-commerce Products [Infographic]
EU Threat to Mail Order Industry – Act Now!
This is a bit of heavy topic for a Monday morning – but it’s too important to wait to Tuesday! **ACT BY FRIDAY 26TH APRIL** There is new EU Data Protection Regulation on it’s way that in it’s current form aims to outlaw database profiling. This will remove lots of targeting and segmentation techniques – [...]
Continue reading...eCommerce MasterPlan 1.8 – what’s in the next book!

Well, at the start of this month my next book was sent off to the proof reader. A big day! And right now whilst they work on eliminating my typos, I’m working on the internal diagrams (that will be much clearer that in book 1), and just generally getting rather excited about it all.
Continue reading...eCommerce MasterPlan In A Day – Coming to Croydon!

Feeling very excited today about taking eCommerce MasterPlan In A Day on the road! (I know it’s not as exciting as the Stones playing Hyde Park, but it’s still very cool).
Continue reading...12 Things to Do After You’ve Written Your Blog Post [Infographic]
This is a proper ‘ronseal’ infographic – and brilliant checklist each time you publish a blog post.
Continue reading...China eCommerce [Infographic]
In 2013 Chinese consumers are expected to spend $265 billion – making them the biggest online retail market. With 50% of online shoppers paying for some purchases with cash on delivery it’s a marketplace that operates very differently. This infographic pulls out the key points, and whilst it’s not going to give you everything you [...]
Continue reading...Indepth Guide to Using Google Shopping Now Available

Sorry – you’re too late. Yesterday Google blogged about the changes to Google Shopping – no new news, just a confirmation of what we already know. If you want to understand the situation InDepth: what’s happening the opportunities it provides for your business how to get started You need my brand new InDepth Guide to [...]
Continue reading...21 Essential eCommerce SEO Tips [Infographic]
I love everything about this infographic – the simplistic design, and most of all the content! It’s 21 great tips (some of the very simple and easy to do, none of them expensive) for improving your SEO peformance. Almost every single one is about things you can do on your website and are therefore entirely [...]
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