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Taking Orders and Payments by Social Media – KLM Leads the Way

KLM Twitter

Not only can we learn a thing or two from the Dutch about dealing with flooding, we can also learn a thing or two from them about making social eCommerce easy, and a great piece of customer service. Admittedly KLM have 130 social media agents answering about 35,000 queries a week. All working to provide […]

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Canadian eCommerce [inforgraphic]

Another international state of play infographic, that just proves you need to do your homework and not make any assumptions! Such as an assumption that Canada would be more internet savvy than the USA (the Canadians are more likely to buy via mobile, and view more pages each month). Currently 25% of Online shopping for […]

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Time to enter some eCommerce awards

Awards are a great way to build the reputation of your eCommerce business – and build trust with your customers (old and new). So did you have a great 2013? Yes? Then it’s time to shout about it. Here’s a couple of eCommerce awards I’ve come across in the last week for you:

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Double Your Twitter Followers in Just 5 Minutes Per Day [infographic]

You really can’t fake Twitter. Well, actually you can fake the number of followers you have – but forcing the number up if they’re not interested followers is a total waste of time. So instead follow the tips in this infographic on how to grow your twitter in just 5 min a day.

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Making the Most of the Storms #Openforbusiness

Whilst lots of us in the UK are really suffering from the weather, floods and storms, it can cause non-reality related weather issues! For example a lot of business down here near eCMP HQ in Cornwall are suffering not because of the storms but because of the BBC’s blanket coverage that we’re “cut off”. Which […]

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How to set up your Google Site Map

GWT sitemap submit button

A Google Site Map is one of those marketing tactics that you set up and forget about. Usually until you build a new website, forget to rebuild it, and suddenly find all your search traffic has dropped away. It’s a little silent miracle worker. And every website should have one.

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eCommerce in Russia Getting into Search [infographic]

In 2014 one of my focuses is helping eCommerce businesses open up their sales potential outside their home market – so moving into exporting. This is one of our first blog posts about eCommerce outside the UK…

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3 Things you Should Know about Dynamic Remarketing

Dynamic Ad Choices Options

There’s lots and lots of talk about Remarketing / Retargeting – but not so much about Dynamic Remarketing. Dynamic Remarketing is the more-powerful-for-eCommerce big brother to remarketing. It should feature in your marketing plan for 2014, because it provides almost guaranteed profitability… That’s because it automatically puts ads in front of your past visitors that […]

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eCommerce Website Review – SnowSupermarket.co.uk [video]

Our January Free Website Review is now live – just see below to watch it. This month we’re looking at SnowSupermarket an Online Only eCommerce business with a very Niche Product Range. Watch it now:

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17 Metrics to Track on Pinterest [infographic]

We endlessly hear that Pinterest is the social media site that brings the buying traffic to eCommerce websites. But of course you have to build your presence on Pinterest before you get enough traffic coming to you to see that – so what metrics should you track in the meantime? To make sure you’re heading […]

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