How Do Colours Affect Purchases? [Infographic]

ecommerce infographicThis was one of the very first infographics I pinned, over 6 months ago. It’s content certainly hasn’t gone out of date though.

This infographic is all about colours and images impact purchasing decisions. Plus a few useful stats about the impact of navigation, visuals, and power words too.

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When one product should be 2 [Case study - Supperlicious]

Supperlicious is a great example of an Online Only eCommerce Business Structure.

They are targeting time-starved people who still want to eat well but have neither the time nor the spare brain power to find those tasty new recipes and great produce. It takes the veg-box idea to another level – delivering everything you need to cook a number of meals each week.

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