February 22, 2013 By Leave a Comment

Indepth Guide to Using Google Shopping Now Available

Sorry – you’re too late.

Yesterday Google blogged about the changes to Google Shopping – no new news, just a confirmation of what we already know.

If you want to understand the situation InDepth:

  • what’s happening
  • the opportunities it provides for your business
  • how to get started

You need my brand new InDepth Guide to using Google Shopping.

Only published this afternoon – and it contains all the advice and links you’ll need.

Get it now. (PDF download from Dropbox)

This guide is a taster of the content the members of the eCommerceMasterPlan inner circle will be getting access to.

The inner circle launched on the 1st March, so this guide is now only available to members of the inner circle! If you want it -  join the inner circle – full details here.

Please let me know how you get on!

 

Related Posts

Filed Under: PPC, Search Tagged With: , ,
February 18, 2013 By Leave a Comment

21 Essential eCommerce SEO Tips [Infographic]

ecommerce infographicI love everything about this infographic – the simplistic design, and most of all the content!

It’s 21 great tips (some of the very simple and easy to do, none of them expensive) for improving your SEO peformance. Almost every single one is about things you can do on your website and are therefore entirely under your control. PLUS they are entirely focused on the needs of the eCommerce business – not just those of a website.

Read and implement! [Read more...]

Related Posts

Filed Under: eCommerce Infographics, Search, Websites Tagged With: , ,
January 9, 2013 By Leave a Comment

Google Shopping – the rollout’s coming to you!

What is Google Shopping?

aka Google Base

aka Google Product Feed

Google Shopping is the engine that powers the product results on the Google search engine. That’s the results that have a product image, price, name, and shop you can buy it from.

The content of Google Shopping is provided by each eCommerce business to Google via a feed (a web-based spreadsheet of the eCommerce site’s product inventory). Google then compile all the information and use it help people find the products they’re looking for. Right now this is a free service.

Why is Google Shopping Important?

[Read more...]

Related Posts

Filed Under: PPC, Search Tagged With: , , ,