Cracking infographic from OfferPop, outlining the power of social content, and HOW to get it.
I spent yesterday speaking to eCommerce businesses about how important it is to understand what your business is, including it’s USP.
Usually we talk about the benefits a USP can bring – making your business stand out and helping your customers to understand you and remember you.
This video does a fantastic job of demonstrating the danger of not having a brand a USP or a personality… you end up looking like everyone else.
(I dare you not to laugh) [Read more...]
Back in December we published our top blogs of 2013, now it’s the turn of the videos…
This is nice little infographic, but it is USA focused, and non eCommerce specific. But still useful to get a grasp on likely trends for the next year.
Key stats for me: [Read more...]
A change of pace for this week’s eCommerce infographic.
Rather than an infographic that tells you lots of useful information for eCommerce businesses – we’re looking at an example of how an eCommerce business can use an infographic to build it’s Knowledge and Information USP.
For the second month running we’re reviewing a different sort of eCommerce site. Today we’re going international! Our first review of a non-UK website.
Purchase.ie is an Irish website focused on energy and waste saving products.