This infographic shows the link between social sharing and sales increases. It starts with some big stats on the case for using social. Then it goes into some tips on how to use each of the key engines for social.
This infographic tries to explain the challenges faced by local eCommerce businesses in Australia – essentially that they’re not that devloped, and that consumers are VERY used to shopping overseas, not spending their cash with Australian businesses.
An opportunity for other countries wanting to export, a threat to Australia’s retail industry…
Building on last week’s infographic all about building trust, here’s how to take the next step. This infographic explains what the customer’s thinking and how they’re reacting as they checkout.
Including how site speed impacts them, how design impacts and more.
eg offering multiple product views and other alternative images lead to 58% more sales.
Trust is something you need to start building as soon as someone hits your site, if you want to maximise the sales coming into your business.
Covering the things you say, your site layout, and cart layout – this is a very useful little infographic.
Australia has one of the fastest growing eCommerce sectors in the world – which is maturing fast.
Although broadly similar to eCommerce in other countries Australian eCommerce has some big differences – take a look at the infographic for more details:
- Over half of all transations happen on PayPal
- 20% of consumers mainly buy from non-Australian websites
Another international state of play infographic, that just proves you need to do your homework and not make any assumptions!
Such as an assumption that Canada would be more internet savvy than the USA (the Canadians are more likely to buy via mobile, and view more pages each month).
Currently 25% of Online shopping for Canadians is cross-boarder – they have to look overseas to find the goods they want.
I’m in danger of just repeating the infographic now – so take a look!
In 2014 one of my focuses is helping eCommerce businesses open up their sales potential outside their home market – so moving into exporting. This is one of our first blog posts about eCommerce outside the UK…
We endlessly hear that Pinterest is the social media site that brings the buying traffic to eCommerce websites.
But of course you have to build your presence on Pinterest before you get enough traffic coming to you to see that – so what metrics should you track in the meantime? To make sure you’re heading in the right direction?
Here’s the infographic with all your options: