Rise of Social Media in eCommerce [infographic]

This infographic shows the link between social sharing and sales increases. It starts with some big stats on the case for using social. Then it goes into some tips on how to use each of the key engines for social.

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Welcome to Retail in Australia: Embracing the Digital Future [infographic]

This infographic tries to explain the challenges faced by local eCommerce businesses in Australia – essentially that they’re not that devloped, and that consumers are VERY used to shopping overseas, not spending their cash with Australian businesses.

An opportunity for other countries wanting to export, a threat to Australia’s retail industry…

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Consumer Psychology and the eCommerce Checkout [infogrpahic]

Building on last week’s infographic all about building trust, here’s how to take the next step. This infographic explains what the customer’s thinking and how they’re reacting as they checkout.

Including how site speed impacts them, how design impacts and more.

eg offering multiple product views and other alternative images lead to 58% more sales.

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Roadmap fora Trusty eCommerce Website [infographic]

Trust is something you need to start building as soon as someone hits your site, if you want to maximise the sales coming into your business.

Covering the things you say, your site layout, and cart layout – this is a very useful little infographic.

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Australian eCommerce Statistics [infographic]

Australia has one of the fastest growing eCommerce sectors in the world – which is maturing fast.

Although broadly similar to eCommerce in other countries Australian eCommerce has some big differences – take a look at the infographic for more details:

  • Over half of all transations happen on PayPal
  • 20% of consumers mainly buy from non-Australian websites

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Boost Conversion by Smart Add-to-Cart button in 2014 [infographic]

If you’ve watched any of my eCommerce Website Reviews you’ll know I’m a bit fan of making your buttons do the hard work for you.

That’s just want this infographic is all about – which button colour to use, what text to use, what shape button to use!

A must refer to infographic if you’re looking to improve your conversion rate. Of course this is just a starting point for you own tests- don’t just roll out and assume it will work for you – test test test.

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Canadian eCommerce [inforgraphic]

Another international state of play infographic, that just proves you need to do your homework and not make any assumptions!

Such as an assumption that Canada would be more internet savvy than the USA (the Canadians are more likely to buy via mobile, and view more pages each month).

Currently 25% of Online shopping for Canadians is cross-boarder – they have to look overseas to find the goods they want.

I’m in danger of just repeating the infographic now – so take a look!

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Double Your Twitter Followers in Just 5 Minutes Per Day [infographic]

You really can’t fake Twitter.

Well, actually you can fake the number of followers you have – but forcing the number up if they’re not interested followers is a total waste of time.

So instead follow the tips in this infographic on how to grow your twitter in just 5 min a day. [Read more...]

eCommerce in Russia Getting into Search [infographic]

In 2014 one of my focuses is helping eCommerce businesses open up their sales potential outside their home market – so moving into exporting. This is one of our first blog posts about eCommerce outside the UK…

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17 Metrics to Track on Pinterest [infographic]

We endlessly hear that Pinterest is the social media site that brings the buying traffic to eCommerce websites.

But of course you have to build your presence on Pinterest before you get enough traffic coming to you to see that – so what metrics should you track in the meantime? To make sure you’re heading in the right direction?

Here’s the infographic with all your options:

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