Last week I spoke at the Catex SW Conference in Truro, Cornwall. My topic was “The Power of Niche” – not just one little marketing tactic, a strategic idea that can shape your whole business and build you a great business. It’s an idea that I’ve written about in my books, and also talk about at most full-day workshops I do.
It’s such a powerful topic that I thought I should share it a bit wider! So, I recorded the audio last week, and I’ve combined that with the slides to bring you this video.
If you’d like to find out more about how the power of niche could help your business then get one of my books, or get in contact!
